Many years ago I studied to be a photographer. It was a passion of mine and I thought I was pretty good. I’m not sure how good I was but during my studies I did learn that in many cases less is more. I’ve carried that theme into all areas of my life especially in the work I do online.
I cam across a post today that I found incredibly helpful while at the same time the model of simplicity. The post was a review of the book Pentagram Marks, a book about logos. The post is basically a series of pictures of the pages inside the book. Not all the pages just a few to give you an idea of what’s inside. ”never judge a book by the cover 
”
The pictures were simple. They were lit with light from the window which gives a pleasing soft light. What I found interesting about these pictures is was the inclusion of the hand holding the pages open. Right away this gives the viewer a sense of reality. This was a post by a PERSON.
The post was about a visual medium so pictures made sense. Instead of just grabbing shots of the logos the pictures “felt” like a review of the book and not an exposition of the logos.
I was impressed.
